Website information
Privacy policy
Morrowline Applied Intelligence Ltd operates mediacarouselmingrush.asia and is the controller of personal information received for website enquiries and business correspondence. This policy covers this website and initial communications. Client projects may require additional notices and a separate data processing agreement.
Information collected
When you send an enquiry, we receive your name, email address, selected service and message, together with information contained in your email. The contact form prepares a draft in your email application; the page does not submit the form contents to a website database. We receive those details only if you send the email.
Website hosting can involve technical request information such as IP addresses, requested pages, browser details and error records. Such information is used to deliver pages, investigate faults and protect the service. Please do not send passwords, special-category personal data or information about other people unless a suitable arrangement has been agreed.
Purposes and lawful bases
We use enquiry information to respond, clarify requirements and take steps at your request before a possible contract. We rely on legitimate interests where appropriate for ordinary business correspondence, service security and maintaining necessary records. Where processing is required by law, the applicable basis is legal obligation. Consent is used where required for an optional purpose and can be withdrawn without affecting earlier lawful processing.
Enquiry contents are not used to train AI models as part of handling this website’s correspondence. A client project involving AI processing requires its own agreed scope, supplier review and data handling arrangements.
Cookies and service providers
Read the cookie policy for information about browser storage and controls. This website does not use analytics cookies. Hosting, email and business administration providers may process information on our behalf where needed to deliver their services. Access is limited to an appropriate purpose, and processor arrangements must address confidentiality and security.
Where information is transferred outside the UK, applicable transfer requirements must be met, including adequacy arrangements or appropriate contractual safeguards where required. We do not sell personal information or share it for cross-context behavioural advertising.
Retention and security
Our retention policy is to remove inactive, unsuccessful enquiry correspondence within twelve months of the last substantive contact unless a dispute, legal requirement or continuing request justifies longer retention. Contract-related records follow the applicable agreement and legal recordkeeping requirements. Information is not retained solely because it might become useful later.
Access controls, restricted sharing and proportionate security measures are used to protect correspondence. Email is not suitable for every category of sensitive information. If confidential files are needed for a project, an appropriate transfer route and retention period should be agreed before sending them.
Your rights and contact
Under the UK GDPR and Data Protection Act, applicable rights include access, correction, erasure, restriction, objection and portability. Rights depend on the circumstances and may be subject to lawful exceptions. Where EU GDPR applies, relevant EU rights also apply. Where the California Consumer Privacy Act applies, eligible visitors may request access, correction or deletion and exercise applicable sale or sharing opt-out rights without unlawful discrimination.
Send privacy requests to [email protected] or write to Morrowline Applied Intelligence Ltd, 24 Alderwick Street, Ancoats, Manchester, M4 6QH, United Kingdom. We may request proportionate identity information before acting. You may complain to the Information Commissioner’s Office or another competent supervisory authority. Material changes to this policy will be published on this page.